The Business Mentoring Center
The Business Mentoring Center

Posts by Kelli Hoskins, Master Business Coach

Budget for Profit

As small business owners, most of us are familiar with the term “Budget.”  According to wiki, a budget is “a list of all planned expenses and revenues that ‘enables the actual financial operation of the business to be measured against the forecast.’”  Yet where is the reference to “Profit?”  Given the success of a business…

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Profit per What?

If the ultimate goal of any business is to make money, why is it that so many businesses are not profitable?  The No. 1 reason in my opinion is because the person running the business does not focus on profitability.  From what I have observed time and time again, they focus on everything but profitability. …

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The True Measure of Marketing Success

It’s called testing and measuring.  Most people hate it.  That’s because it means ‘there is a chance, however remote, that every marketing strategy you try will not work the first time’.  In other words, it’s possible you’ll spend money without seeing any returns. But consider this – you’ve probably been testing and measuring all your…

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