Every great performer, whether an elite athlete or entertainment legend, has the need for professional coaches and advisors.
The goal of our bi-monthly newsletter is to help you find the advisors, coaches and professional support you need to maximize the performance of your business.
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Welcome to Corporate Cranium Business Mentoring Center
Every great performer, whether an elite athlete or entertainment legend, has the need for professional coaches and advisors.
The goal of our bi-monthly newsletter is to help you find the advisors, coaches and professional support you need to maximize the performance of your business.
Find timely articles that help you navigate through the ever-changing daily grind of owning and managing a business.
Sign-up for out Bi-monthly news.
Our Goal is to support and mentor businesses in 3 key areas!
Starting Your New Business
Ask the right questions and find the right answers for issues such as entity type, financing, accounting structure, insurance, partnership, marketing and employees.
Improving and Growing Your Business
Sales, Marketing and Advertising, Team Building and Recruitment, Systems and Business Process Development, and Customer Service.
Selling Your Business for Maximum Value
Determine whether it is ready to be sold, its real value and an achievable selling price, as well as the potential structures for a transaction.
Our Mentors
Recent Mentor Articles
Limited Partnership Gifting – A Twist
There are some recent cases regarding gifts of partnership interests that did not qualify for the gift tax annual exclusion or a charitable gift deduction where it seems fairly clear they should have been allowed. In the first case, the parents transferred limited partnership interests to each of their adult children over a five year…
Read MoreHiring the Right Way Can Avoid the Cost of a Bad Termination
One of the worst predicaments for an employer is to face a lawsuit from a former employee alleging a wrongful termination. Once an employee has found a lawyer willing to take his case, an employer will need to be prepared for a new budget item: legal fees and settlement costs which can easily exceed $50,000. …
Read MoreTrademarks: What They Are and Why Would I Need One
A trademark is any word, design, scent, name, sound, or other thing that is capable of distinguishing one person’s or company’s goods from another’s, and indicating that such “branded” goods come from a single source – even if that source is unknown. An example is the word Crest® for toothpaste. Any toothpaste bearing the word…
Read MoreHere’s How You Can Measure Your Value in the Eyes of Your Customers
Every business owner wants to attract more customers, make more sales, generate more profit yet few business are maximizing their potential. The simplest way to make money in business is to add value in the eyes of your customer i.e. find out what problems your customers want solved, or what makes them feel good –…
Read MoreWhen Does It Make Sense to Sell Stock to an Employee?
Some of the most challenging and complex decisions a business owner can make involve when and how to sell a part of their business to an employee. The decision to sell a portion of your business to an employee may be motivated by the desire to raise capital, or as an effort to retain a…
Read MoreSmall Business Health Care Tax Credit
If you are a small business employer that provides at least half of the insurance premiums for your employees, you may qualify for the Small Business Health Care Tax Credit that will be available this year. This article discusses who is eligible and how the credit will be determined. The employer may have between 1…
Read MoreA Primer on Patents
Most Americans are well aware of the existence of a patent system in the United States that “protects” inventions. It is the nature of that “protection” that is widely misunderstood. My intent, over the course of these articles, is to provide you with the information necessary to allow you to make an informed decision on…
Read MoreThe True Measure of Marketing Success
It’s called testing and measuring. Most people hate it. That’s because it means ‘there is a chance, however remote, that every marketing strategy you try will not work the first time’. In other words, it’s possible you’ll spend money without seeing any returns. But consider this – you’ve probably been testing and measuring all your…
Read MoreIs There a Lawsuit in Your Future? How to Control Costs, Risks and Your Own Attorney
The most dangerous legal expense a company can incur is the cost of litigation. Whether you are the party suing or being sued, the costs of litigation can eat up your company’s profits in a hurry if you don’t keep a tight lease on the process and on your own attorney. You should be very…
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